Cookie Policy

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies can be "persistent" (remain on your device until deleted or expired) or "session" (deleted when you close your browser).

2. Types of Cookies We Use

2.1 Essential Cookies (Strictly Necessary)

These cookies are required for the platform to function and cannot be disabled:

• Authentication: Keep you logged in and maintain your session
• Security: Protect against cross-site request forgery (CSRF) attacks
• Load Balancing: Distribute traffic across our servers

2.2 Functional Cookies (Preference)

These cookies remember your preferences and choices:

• Theme Preferences: Remember your dark/light mode selection
• Language Settings: Store your preferred language
• UI Preferences: Remember dashboard layout and display options
• Notification Settings: Store your notification preferences

2.3 Analytics Cookies (Performance)

These cookies help us understand how visitors use our platform:

• Google Analytics: Track page views, user flows, and engagement metrics
• Usage Statistics: Measure feature adoption and performance
• Error Tracking: Identify and fix technical issues

We anonymize IP addresses and use aggregated data where possible. Analytics data is retained for 26 months.

2.4 Marketing Cookies (Targeting)

These cookies are used for advertising and remarketing:

• Advertising Platforms: Google Ads, Facebook Pixel (if applicable)
• Remarketing: Show relevant ads to previous visitors
• Conversion Tracking: Measure advertising effectiveness

3. Third-Party Cookies

We use services from trusted third parties that may set their own cookies:

4. How to Control Cookies

4.1 Cookie Preferences

You can manage your cookie preferences through our cookie consent banner (displayed on first visit) or by accessing cookie settings in your account.

4.2 Browser Settings

Most browsers allow you to control cookies through their settings:

• Chrome: Settings → Privacy and security → Cookies and other site data
• Firefox: Settings → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Manage Website Data
• Edge: Settings → Cookies and site permissions

4.3 Opt-Out Tools

You can opt-out of specific tracking:

• Google Analytics: Google Analytics Opt-out Browser Add-on
• Do Not Track: Enable "Do Not Track" in your browser settings
• Ad Choices: Visit Digital Advertising Alliance or Your Online Choices

Note: Blocking essential cookies may prevent you from using certain features of Q2M Platform, such as staying logged in or saving preferences.

5. Cookie Retention Periods

Different cookies have different lifespans:

• Session Cookies: Deleted when you close your browser
• Authentication Cookies: 30 days (or until logout)
• Preference Cookies: 1 year
• Analytics Cookies: 2 years (Google Analytics default)
• Marketing Cookies: 90 days to 1 year (varies by provider)

6. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of significant changes by updating the "Last Updated" date at the top of this policy.

7. Contact Us

If you have questions about our use of cookies, please contact us: